Assetbender

The brief

Video editors often need to search across multiple websites and folders just to find the right motion graphics, templates, transitions, and sound effects. The process takes time and makes the editing workflow unnecessarily fragmented.

AssetBender was built to bring those creative assets into one place, with a simpler way to discover, manage, and use them directly inside the editing workflow.

What we built

A creative asset platform with a desktop manager and MotionBender, a Premiere Pro extension that lets editors browse, preview, customize, and drag assets directly into their timeline.

• Desktop manager for installing and managing extensions and asset packs

• MotionBender extension built directly for Premiere Pro

• 700+ professional motion graphics and creative assets

• Drag-and-drop workflow from asset browser to timeline

• Customizable templates for text, scenes, transitions, overlays, and more

• Free Starter Pack for users to try the workflow

• Subscription and lifetime options for premium asset packs

• Automatic purchase syncing and extension installation across macOS and Windows

The goal was simple: reduce the time editors spend searching for assets and give them more time to focus on actually creating.